JOHNYBOY - TRAP HEROINE
Context
Johnyboy is a Latvian-born rapper who built his career in the Russian hip-hop scene. In 2022 he described the album WAGMI as the start of a new phase in his career. The single Trap Heroine was accompanied by a cinematic music video filmed in Los Angeles — designed to showcase high-end production and a bold new visual identity.
The Music Video
Trap Heroine tells a dark, dramatic story set to a trap beat, and the video matched that intensity with futuristic imagery. Shot in moody performance spaces, the clip placed Johnyboy inside stark, minimal sets where Laser Banding beams formed luminous structures around him. These floating light forms gave the video a distinctive futuristic style and elevated the performances with a strong visual signature.
Laser Design
PRECISION created the laser effects that defined the video’s atmosphere. Using Laser Banding, beams appeared as levitating ribbons and sheets of light captured directly in-camera. These effects surrounded the performer, creating dynamic cages, cones, and walls of laser light that pulsed in rhythm with the music. The practical Laser Banding work interacted with haze, wardrobe, and set pieces, adding depth and texture that blended seamlessly with the video’s production design.
Reception
Russian rap media highlighted the video’s “bright and juicy” visuals, with fans noting how the floating Laser Banding beams gave the performance a cinematic, almost sci-fi quality. Online discussions frequently pointed to the lasers as the video’s most striking feature, with comments describing them as “insane” and unlike anything seen in Johnyboy’s earlier work. For longtime fans, the high-end visuals confirmed that Johnyboy had entered this new phase with fresh energy and a renewed artistic vision.
Outcome
The use of Laser Banding gave Trap Heroine a visual identity that set it apart in both the Russian hip-hop scene and Johnyboy’s own catalogue. The performer appeared enveloped by sculptural beams of light, with the practical laser work intensifying the dark, atmospheric tone of the video. Laser Banding was a defining element of the production, shaping its mood and giving the release a distinctive signature look.
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